U-Power Group: le campagne pubblicitarie del Gruppo.

Since April 2017, the Group has been conducting advertising campaigns in Italy, France and Spain, in accordance with the established Marketing and Communication strategy.

Investments, which have been progressively significant and growing over the years to increase brand awareness, have allowed, by the end of 2020, the acquire 180 million users against 50 million in 2017.

The Group has programmed its Media Campaigns on national television networks, newspapers and magazines, radio and the web, to include:

ADVERTISING CAMPAIGNS in ITALY

Television: Mediaset, RAI, Sky, Discovery, Cairo;
Press: La Gazzetta dello Sport, Corriere dello Sport-Stadio;
Radio: Radio 105, national radios;
Web